March 8th is “a global day celebrating the social, economic, cultural, and political achievements of women,” according to the official International Women’s Day website. Additionally, the day serves as a call to action to accelerate gender parity. 2018 saw a McDonald’s in Lynwood, California, that may have given you the impression that you were seeing ghosts.
When you glanced through your Facebook feed the following morning, you might have spotted something that looked like a glitch, or even that you were in an episode of Black Mirror. It was not an error; none of those notions were accurate.
It wasn’t a trick of the eyes: the iconic McDonald’s arches emblem was inverted. It had nothing to do with their ongoing Twitter beef with Wendy’s, and it just looked like a huge, bubbly “W.” In “celebration of women everywhere,” McDonald’s revealed that the emblem has been reversed.
Although the sign at the Lynwood, California restaurant may have already been flipped, McDonald’s turned its arches inside out on Thursday, March 8, International Women’s Day, across all of its social media platforms. Workers wore hats and shirts with the “W”-style emblem, and 100 retailers countrywide had unique packaging with the logo on them.
Wendy Lewis, a spokesman for McDonald’s, provided some context.
Wendy Lewis, the chief diversity officer at McDonald’s, stated, “We flipped our iconic arches for International Women’s Day for the first time in our brand history in honor of the extraordinary accomplishments of women everywhere and especially in our restaurants.”
Lauren Altmin, a McDonald’s spokesperson, continued, “The new logo honors women everywhere.” Altmin said, “We have a long history of supporting women in the workplace and giving them the chance to grow and succeed.” “We are proud to share that, in the United States, six out of ten restaurant managers are women today. We take pride in our diversity.” Every social media platform used by the company saw a change in the logo, and 100 restaurants got unique “packaging, crew shirts, hats, and bag stuffers.”
Similar steps have been made by other brands to recognize women. With the launch of the “Jane Walker” bottle, Johnnie Walker donated $1 from each bottle to organizations that support women. Gender-related discussions are still highly relevant in popular culture. And vice president of Johnnie Walker Stephanie Jacoby stated, “We firmly feel there is no better time than now to introduce our Jane Walker icon and contribute to trailblazing organizations that share our mission.” “We are honored to celebrate everyone’s contributions to the advancement of gender equality as well as the numerous accomplishments of women.”
Brawny started a campaign called “Strength Knows No Gender,” in which she substituted female characters for the Brawny Man and gave $100,000 to Girls, Inc., an organization that assists young women in developing their financial and leadership abilities. McDonald’s did not, however, declare that it would be contributing to this effort.
My Cousin Deliberately Made My Wedding Dress Two Sizes Too Small – She Was Astonished When She Saw How I Handled It
When Jess and Michael get engaged, her cousin Sarah decided to sew her wedding dress for her as a gift. But during the final fitting, Jess discovers that the wedding dress is two sizes too small. Will Sarah fix her error, or will Jess have to take things into her own hands?
My cousin Sarah and I have always had a complicated relationship. She’s loud and bubbly, but also the type of person who craves the spotlight. And because of that, our entire family gave her the attention she wanted. It made more sense to shine the spotlight on Sarah, rather than ourselves.
When Michael and I got engaged after being together for four years, my whole family seemed genuinely excited for me.
Sarah even got all of our girl cousins together, along with my best friends, for a night out. Ending in an Airbnb where we continued the party, because I was the first of us to get engaged.
During that night out, Sarah came up to me, a glass of champagne in her hand.
“Jess! I have a great idea!” she said.
“What?” I asked. “What do you want to do?”
“I want to make your wedding dress for you!” she exclaimed, swaying to the music as she spoke.
Now, Sarah is a brilliant seamstress, and she’s made some incredible outfits in her young career so far. Despite our complicated relationship, the thought of Sarah making a dress for me was actually a lovely idea.
“Really? You’d do that for me?” I asked, touched by the gesture.
“Of course, Jess! It’ll be perfect!” she replied with a smile that seemed nothing but sincere at the time.
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