Social Media’s Role in Redefining Beauty Standards
Social media has revolutionized nearly every aspect of modern life, and its influence on beauty standards is no exception.
For decades, beauty ideals for women have been narrowly defined. From Marilyn Monroe’s curvaceous figure in the 1950s to the ultra-thin frames of 1990s supermodels, society’s idea of the “perfect” body has shifted over time. However, a consistent theme has been the pressure on women to conform to a singular standard, often dictated by pop culture and advertising.
In contrast, social media has significantly expanded the definition of beauty. Platforms like Instagram, TikTok, and YouTube now feature creators of all sizes, shapes, and ethnicities. This inclusivity is reshaping how people view their bodies, offering representation that goes far beyond the size 0 models traditionally seen in mainstream media.
Plus Size Becomes the New Norm
As American women increasingly embrace body positivity and size inclusivity, research shows that the average body size is also changing.
A study published in the International Journal of Fashion Design, Technology and Education highlights a shift in what is considered “average.” While it was once commonly stated that the average size for American women was 14, the study reveals that the average woman now wears between a misses size 16 and 18, which corresponds to a women’s plus size 20W. Additionally, the average waist size has increased from 34.9 inches to 37.5 inches over the past two decades.
“We hope this information reaches both the industry and consumers,” said Susan Dunn, one of the study’s lead researchers, in an interview with Today. “Understanding these figures can have a profound impact on women’s self-esteem. The apparel industry needs to recognize that these women are here to stay and deserve inclusive clothing options.”
Why Are American Women Getting Larger?
The average size of American women has increased over the past several decades. According to the CDC, the average weight of an American woman is now approximately 170.6 pounds, compared to 140 pounds in the 1960s. Multiple factors contribute to this trend:
- Lifestyle Changes: Sedentary jobs, higher calorie consumption, and an increased reliance on processed foods play significant roles.
- Cultural Shifts: Greater acceptance and celebration of diverse body types have reduced societal pressure to adhere to extreme dieting.
- Genetics and Environment: Genetic predispositions and environmental factors, such as stress and access to healthy foods, also influence body size.
Beyond Appearance: A Health Perspective
While larger body sizes are increasingly celebrated, the medical implications cannot be ignored. Obesity rates have doubled since 1990, according to the World Health Organization. Social media, while fostering inclusivity, has also been criticized for promoting unhealthy lifestyles and sedentary habits that contribute to weight gain.
The Mayo Clinic emphasizes that “obesity isn’t just a cosmetic issue.” It is a medical condition that increases the risk of numerous health complications, including heart disease, diabetes, high blood pressure, high cholesterol, liver disease, sleep apnea, and certain types of cancer.
A New Era of Beauty
True beauty lies in celebrating individuality rather than conforming to a rigid standard. Social media has been instrumental in spreading this message and has the potential to reshape beauty norms in a positive way when used thoughtfully.
What’s your take on social media’s impact on beauty standards? Share your thoughts and pass this article along to gather more perspectives!
Why Were Olympic Athletes & Other Celebs Spotted with Dark Red Circles on Their Bodies?
This year’s Olympics are now in full swing and it’s all eyes on the athletes.
From archery and shooting to athletics and gymnastics, there’s all kind of sports taking place across Paris, France, at the moment.
One fan-favorite sport to watch is the swimming, and this year there’s a whopping 854 athletes from 187 different countries competing.
But there’s a common theme you might have spotted with some of the swimmers and that’s the unusual dark red circles they have on their backs.
While it might look like they’ve had a fight with an octopus and lost, there’s a very different reason for the odd markings.
It turns out that the large spots are from cupping therapy – an ancient healing technique that involves placing cups on the skin to create suction and increase blood flow to the area.
The unconventional method is supposed to help with muscle recovery and is used as a type of deep tissue massage.
Some athletes were spotted with cupping therapy bruises back at the Rio Olympics in 2016, and it’s still seemingly popular now.
Gymnast Alexander Naddour told USA Today back in 2016 that cupping was supposedly the ‘secret’ to his health.
He added: “It’s been better than any money I’ve spent on anything else.”
Away from the Games, basketball player Kyle Singler has also praised cupping therapy.
“The bruises do look more intense than what they actually feel like, but the benefit from it is really great,” he previously insisted.
Singler continued to tell Sports Illustrated: “You’re not necessarily getting the immediate response that you might want but over time it does help with recovery and loosening tissue and stuff like that.”
But does cupping therapy actually work according to experts? It’s seems as if the jury’s still out.
According to Harvard Health, some studies have found that cupping might provide some relief for a number of musculoskeletal and sports-related conditions. The quality of this evidence was ‘limited’, however.
Elsewhere a 2022 review found that wet (as opposed to dry cupping) was effective for lower back pain.
While the bruises people get from cupping are pretty gnarly, the therapy is generally seen as safe to practice – even if people aren’t 100 percent on how affective it is.
“Most experts agree that cupping is safe. As long as those treated don’t mind the circular discolorations (which fade over a number of days or weeks), side effects tend to be limited to the pinch experienced during skin suction,” Harvard Health explains.
“It’s quite unusual that cupping causes any serious problems (though, rarely, skin infections have been reported).”
There you have it, folks.
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