Raising children in the spotlight is difficult; Jada and Will Smith understand this better than anyone.
Despite criticism from family and friends, especially Jada’s mother, they have tried their hardest to raise their two children, Jaden and Willow, with love and care.
Being a parent in the public eye is a challenging task. Still, they continue to demonstrate strength in the face of any problems that come their way as they attempt to provide a secure environment for their children to grow up in.
The Smiths had been through many hardships, especially when their son said something hard for Jada to understand.
Despite its appearance, growing up with famous parents provides a distinct set of challenges, such as being judged on a different scale than other children and having difficulty determining one’s true identity.
Will Smith and Jada Pinkett-Smith faced a dilemma when their 15-year-old son Jaden declared wanting to leave the family home and become self-sufficient.
Even though they were shocked and upset by the news, Jaden’s parents eventually supported his bold move toward independence.
Jada’s mother, Adrienne Banfield-Jones, doubted the decision but finally trusted her grandson’s judgment.
Despite all the media attention from his fame, Jaden found balance with courage and wisdom beyond his years.
Jaden’s parents had to impose restrictions because he had decided to go vegan but was not meeting his dietary needs. His mother, Jada, realized that giving her kid more freedom to make his own decisions would benefit them.
So, even if Jaden didn’t go through with his original plans, they still gave him the freedom he wanted. However, it wasn’t enough, and his health suffered due to insufficient dietary information.
Jaden knew his lifestyle threatened him, so he became a vegetarian.
In addition to this change in diet, Jaden also changed how he ate. He ate more often and became more aware of how inadequate nutrition affects the body.
Jaden left his parents’ house in 2017 for a fresh start. His move brought him to Hidden Hills, only a few minutes from his parent’s house.
Even though they live far apart, Jaden stays close to his family and looks to them for advice and direction.
In-N-Out Stuns Fans with Controversial Announcement After 75 Years: A Bold Move of Genius
Few brands have the loyal following of In-N-Out Burger. If you live outside of California, it’s hard to really understand just how beIoved the brand is among its fans. If you live in California, it’s just a part of the experience. Until you leave, that is.
Most of that love comes from the fact that, as far as fast food goes, In-N-Out is about as good as it gets. Of course, a lot of its appeal also comes from the fact that the company’s 385 locations are located almost entirely in California and its neighboring states.
If, however, you live any further east of the Rockies, you’ve been out of luck. If that’s you, your only opportunity has been to find one when you travel west. Well, until now.
Last week, the company announced that it would be opening a corporate hub in Franklin, Tennessee, which will allow it to expand further east. In-N-Out also says it will be opening its first stores in the Nashville area by 2026.
If you’re a fan of animal-style fries, you understand that this is a big deal. It’s also a huge risk for the company and its brand. Here’s why:
This is a company that is fiercely opposed to change. It hasn’t added a menu item since 2018 (hot chocolate). It still sells just burgers, fries, soft drinks, and milkshakes. As a result, the restaurant is known for both fresh, great-tasting food and incredible customer service. I can think of only one other restaurant where you can get in a drive-thru line 30 cars deep and still have hot food in just a few minutes, and that one isn’t open on Sundays.
There is clearly a lot of demand for new locations. That seems like an argument for expanding to new states, but it’s also why the move is risky.
You see, over the past 75 years, In-N-Out has jeaIously guarded its brand. A big part of that has meant recognizing that fast growth isn’t everything if it means compromising quality. After all, quality is its brand.
In-N-Out only uses fresh, never-frozen ingredients–including its beef. That makes its burgers and fries taste better, but it also means the restaurant is limited in the areas it can serve.
The company also doesn’t franchise its locations. That has allowed it to maintain far more control over the level of service its restaurants provide, but has also meant it kept things close to home.
“You put us in every state and it takes away some of its luster,” said In-N-Out president Lynsi Snyder in a 2018 interview. She was right. Part of the reason the company’s burgers have such a loyal following is because they’re hard to get–especially if you live east of the Rocky Mountains.
It takes a lot of courage–if you think about it–to resist the temptation to grow at all costs. The thing is, most companies don’t consider that those costs are real, even if they aren’t immediately obvious. If the quaIity of your product gets worse the more customers you serve, you’re doing it wrong.
If, suddenly, there are In-N-Out Burger locations everywhere, it’s not as special. If you’re used to swinging by the Sepulvida location when you land at Los Angeles International Airport, and eating a Double-Double while watching planes land, it’s not quite as special an experience if you can get one on your way home from work.
On the other hand, there is value in meeting your customers where they are. In-N-Out is a restaurant, after all, not an amusement park. Sure, people look forward to eating there when they travel, but that doesn’t mean there isn’t room to grow–even if that means cautiously.
“Our Customers are our most important asset at In-N-Out, and we very much look forward to serving them in years to come, and becoming part of the wonderfuI communities in The Volunteer State,” said Synder in a statement. That’s an important acknowledgment–the part about customers being the company’s most important asset.
The interesting lesson here is that there is a balance between exclusivity and meeting your customers where they are. For a variety of reasons, In-N-Out has erred on the side of sticking close to home, even if that means it can’t serve all of its customers. That’s been a winning strategy so far, and I don’t think that will change just because it’s sIowly starting to open more locations farther east.
Leave a Reply