When will companies Iearn that going woke isn’t a great idea, as it means that they’ll go broke sooner rather than later, or at least see their stocks and fortunes plummet? Not soon enough to not shoot themselves in the foot financially, apparentIy, as Victoria’s Secret just made the same woke mistake as innumerable companies before it and made a very bad business move rooted in wokeness.
What did it do? It replaced its astoundingly attractive “angels” with the woke, pink-haired, America-bashing soccer player Megan Rapinoe and a slew of “plus size” models.
That might have sounded great in a boardroom full of people sipping soy lattes and chowing down on kale chips, but most American women, when they buy Iingerie, don’t want to look like “plus size” models or Megan Rapinoe.
And so Victoria’s Secret stock has tumbled dramatically and the company has had to fire a slew of executives as its financial fortunes have soured, as the New York Post reported, saying, in a July of 2022 post, that the lingerie giant’s shares crashed to $26.80 and that it had Iaid off 160 management employees from its headquarters in Ohio, about 5% of its home office headcount.
That stock crash problem has continued for the brand, as the Iingerie giant’s stock is, as of the time this article was updated (January 12, 2024), just $24.23. When 2022 began, it’s stock price was still over $56, and the crash began in February of that year and has more or less continued since.
In any case, why might the stock crash have happened and the firings have been necessary? Well the NYP hints at the same issues mentioned above, saying (emphasis added), “Now it offers plus sizes and features plus-size models in its marketing as well as selling masectomy bras for the first time. It also Iaunched its first-ever Mother’s Day campaign last year.
Its stores are brighter and it’s championing more causes highlighting women’s achievements, tapping famous athletes Iike Megan Rapinoe and actress Priyanka Chopra Jonas to represent the brand.
A Hidden Room, A Dark Secret: What We Uncovered Forced Us to Leave Our Home
We had no idea that our recently acquired dream home would completely upend our life until we discovered a hidden area. We had to move out as a result of what we discovered inside, but we had no idea that this nightmare would bring about an unforeseen turn of events.
I never imagined that I would wake up in a horror movie, yet that is exactly where I am. For years, Jack and I had been saving money to purchase our first house. I was ecstatic when we eventually received the keys. We immediately got to work on the improvements, with me leading the way while Jack concentrated on his task.
“Liv, you sure you’re okay managing all this?” The night before the renovations started, Jack inquired. Encircled by boxes, we reclined on our air mattress that we had borrowed.
I rolled my eyes. “I can handle this. Mr. Big Shot, you put your work first.”
Jack laughed and drew me in. “All right, all right. Just don’t enjoy yourself excessively without me.”
Everything was normal on Tuesday morning, until it changed. As I was enjoying my coffee and browsing through my phone, Carlos, the leader of our renovation team, contacted me.
He exclaimed, “Olivia, you gotta see this.”
Curious about what they’d discovered, I strolled over. Carlos gestured to a piece of the wall they had recently demolished. There was a door there, concealed by years of paint and drywall.
I said, “What do you think it is?”
Carlos gave a shrug. “I have no idea. Would you like to open it?”
I reached for the doorknob and nodded. I opened the creaking door and looked inside. My enthusiasm soon gave way to fear. Shuddering, I slammed the door shut.
“What’s wrong?” Carlos enquired, his expression filled with worry.
I was unable to talk. Reaching for my phone, I punched in Jack’s number. He detected the third ring.
“Hi Liv. What’s going on?”
“Jack, you must return home. Right now.”
“What? Why? Is everything in order?
Taking a deep breath, I tried to control my voice. Something was discovered inside the home. You must view it.
Jack didn’t dispute, so he must have heard the panic in my voice. “I’m on my way.”
I paced back and forth in front of the secret entrance while I waited for Jack. Although Carlos and his team continued to work, I could sense their wondering looks.
“You okay, Olivia?” Carlos paused his efforts to ask.
I nodded, not believing I could talk. My mind was buzzing with ideas. And what if it was a haunted house? What if we had discovered a sinister secret?
Jack was panting heavily when he got there. “Olivia, what’s going on?”
Taking his hand, I guided him towards the entrance. I remarked, “Look,” and carefully opened it.
Jack gasped in shock at what he saw. There were ancient garments in the concealed area that had originally been a closet. The worst part, though, wasn’t that. Insects crawled all over, and mold covered the garments. There was an overpowering smell, and spiders had taken up residence in the corners.
Jack mumbled, “Holy —,” and slammed the door. “How long has that been there?”
I gave a headshake. “I’m not sure. It was never brought up by the realtor.”
For a few while, we stood there in quiet, taking in what we had just witnessed. At last, Jack said something.
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