Plant-based meat was supposed to save the pIanet, make people healthier, and liberate enslaved cows, chickens, and pigs everywhere. Instead, after an impressive start, folks have learned some hard truths about the industry and are turning away in droves.
Once consumers began to Iearn that plant-based meats were still super processed, not nearly as healthy as advertised, and required an enormous amount of machinery to produce hungry consumers largely decided that the old-school options, nameIy chickens, pigs, and cows, were better tasting and better for you.
The biggest player in the industry, Beyond Meat, released its third-quarter numbers in November of 2023, and they taste worse than ersatz ground beef. Net revenue slid, declining 8.7% year-over-year and 26% versus the previous quarter.
It wasn’t all bad news, however, as the company actually achieved free cash flow for the quarter but does not expect that to be the case in the fourth quarter. One anaIyst at the firm TD Cowen took it a step further and said the firm is in ‘survival mode’ and will need to tap the financial markets in 2024 to maintain operations.
Beyond Meat CEO Ethan Brown said: We anticipated a modest return to growth in the third quarter of 2023 that did not occur. Though we are encouraged by pockets of growth, particulariy in the EU where we saw double digit gains in net revenues on a year-over-year basis, we are disappointed by our overall results as we continue to experience worsening sector-specific and broader consumer headwinds. Beyond Meat has cited numerous reasons for its poor performance, inciuding declining foodservice sales and flagging American retail sales, but declined to suggest the possibility that the product just isn’t that good.
George Lazenby rejected 6 James Bond movies and his career, later suffered the loss of his 19-year-old son to a brain tumor
In 1968, George Lazenby, now 85, was cast as James Bond in On Her Majesty’s Secret Service, taking over a role made famous by Sean Connery. Unfortunately, Lazenby struggled to fit into the iconic character, partly due to poor advice he received. As his fame dwindled, he shifted focus to family life, ultimately facing tragedy with the loss of his son to a malignant brain tumor in 1994.
The James Bond franchise began in 1963 with Dr. No and has since become a cultural phenomenon, featuring numerous films and actors over the decades. Sean Connery, who portrayed Bond in five films between 1962 and 1967, grew weary of the role. In a 1965 interview with Playboy, he expressed his disinterest, stating he was “sick of this Bond thing”, and found the constant association with the character monotonous.
When Connery stepped away, producers faced the daunting task of finding a successor. Lazenby, then a 29-year-old unknown actor from Australia, caught their attention after appearing in commercials for Fry’s chocolate spread. His persistence and charm helped him land the coveted role. Lazenby even spent his last savings on a tailored suit that had originally belonged to Connery.
Upon auditioning, he boldly introduced himself by saying: “I heard you’re looking for James Bond”, and was subsequently offered the part. However, upon the release of On Her Majesty’s Secret Service, reviews were mixed, and comparisons to Connery overshadowed Lazenby’s performance. Notably, critic Gene Siskel remarked that Lazenby lacked the suave confidence of his predecessor.
Despite the criticism, Lazenby was presented with a $1 million contract for six more films, but his manager advised against it, suggesting he pursue other opportunities. This decision led to Lazenby being “blacklisted” in Hollywood, with a reputation for being difficult to work with.
After a brief career in film and television, Lazenby shifted to a more private life. He married Christina Gannet in 1971, and they had two children. Tragically, their son Zachary battled a brain tumor for eight years before passing away at 19, leaving Lazenby “devastated”. Gannet shared on social media that losing Zachary was a profound sorrow for them both.
Following his son’s death, Lazenby divorced Gannet and later married Olympic tennis champion Pam Shriver, with whom he has three children. Now, Lazenby reflects on his life and cherishes his role as a father, stating: “The real successes in my life are my children”. Remember Lazenby’s portrayal of Bond? Share your thoughts on his legacy!
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