Starbucks India stirred controversy and faced calls for boycotts following the release of a commercial set in India that sparked objections, particularly from the right-wing community. The company drew criticism for its latest promotional campaign, which portrayed parents meeting their transgender daughter at a Starbucks outlet.
In the video, a father initially grapples with accepting his daughter’s transition but eventually embraces it by ordering a drink for her under her new name. Starbucks India shared the video on Twitter with the caption, “Your name defines who you are – whether it’s Arpit or Arpita. At Starbucks, we love and accept you for who you are. Because being yourself means everything to us. #ItStartsWithYourName.”
The advertisement faced significant backlash, with political commentator Rukshan Fernando tweeting, “Starbucks facing backlash in India after adopting a full Bud Light approach. Introducing a mediocre US coffee brand to the market wasn’t bad enough; now they bring their woke corporate culture to the Subcontinent.”
In Starbucks India’s comment section, one user expressed dismay, stating, “It’s deeply concerning to witness the rapid erosion of cultural identity in our era. Certain liberal forces persistently normalize practices that seem to undermine our cherished traditions and values.”
Another user questioned Starbucks India’s marketing approach, commenting, “I’m a huge Starbucks fan and spend thousands of rupees in their coffee shops annually. But I can’t comprehend why @StarbucksIndia would launch a woke campaign under the guise of advertising? Can’t they just promote their coffee and service in India?”
A different comment criticized the promotion of what they deemed “immoral values,” asserting, “What are you promoting @Starbucks… Don’t endorse such cultural shifts… We don’t need any lessons on accepting such immoral values… We are Bharatvasis, and we take pride in our civilization.”
“I don’t understand why brands do this… these ads alienate huge portions of the population. Whatever happened to common-sense advertising? Videos like this alienate more customers than they attract. Literally wasting advertising dollars just to virtue signal,” expressed another disgruntled individual.
Watch the controversial ad here:
America has exported woke culture all around the globe, and Starbucks India just provided yet another example of this phenomenon. Since the end of World War II, the United States has been the global hegemon of liberalism, and many other nations have sought to mimic its cuIture.
Emergency services rush to 89-year-old Brigette Bardot’s aid… prayers needed
Brigitte Bardot is perhaps one of the most well-known names in the world. She started her career as a model in the 1950s, and today she works as an activist. The 88-year-old former actress and model resides in the South of France.
According to recent reports, emergency services rushed to her home to aid her…
Birgitte Bardot first gained notoriety as an actress and a model beginning in 1952. She soon became an icon and turned into one of the most iconic pop culture sex symbols of the ’50s and ’60s.
She was known for playing roles that showcased sexually liberated women who lived on the wild side.
The actress, however, retired from acting and modeling in 1973 and focused her energies instead on becoming an activist. Her main area of activism is animal protection and welfare. She, however, came under fire for racist remarks and homophobic comments she made in her own autobiography.
The 88-year-old French film icon is married to husband Bernard d’Ormale. It was her husband d’Ormale who spoke to the media and confirmed the health scare Bardot suffered.
“It was around 9 a.m. when Brigitte had trouble breathing,” d’Ormale said. “It was harder than usual but she didn’t lose consciousness. Let’s call it a moment of respiratory distraction.”
He explained, “The firefighters arrived, gave her oxygen to breathe and stayed for a moment to watch her.” He told the outlet the firefighters arrival was slightly delayed because they had initially went to the wrong address before arriving at the correct one.
The reason behind her breathing issues according to d’Ormale was the heat. He said, “Like all people of a certain age, she can no longer bear the heat.”
“It happens at 88, she must not make unnecessary efforts,” he continued. “Her pulse is fine, her heart too and her blood pressure is good, but things remain fragile.”
The actress apparently has been complaining of the heat in their home and that the airconditioning is not enough. Her husband said their air conditioning “is not very strong at home.”
We are glad to know that Brigette Bardot is doing well. Share this piece with other fans of the former actress so they can know she is doing better as well.
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