Beyoncé is all about paying homage to American classics, and she’s putting her own spin on a commercial from 1985 in her Levis.
The music icon Beyoncé, 43, is the star of a new Levi’s jeans ad, recreating a famous commercial from 1985 called “Launderette.” In the original ad, model Nick Kamen walks into a laundromat, strips down to his white boxers, and throws his Levi’s jeans into the washing machine while people stare.
In Beyoncé’s version, she walks into a laundromat wearing a blue denim cowboy hat, a white T-shirt, and tight-fitting jeans. Instead of water, she throws a bucket of diamonds into the machine and takes off her jeans, revealing white boxer briefs, while others watch.
The commercial is full of Beyoncé’s signature style and is set to her song “LEVII’S JEANS” featuring Post Malone from her 2024 album Cowboy Carter.
Fans were quick to share their excitement about the new ad, with comments like, “I’m analyzing every detail for clues about act three and hidden surprises,” and “THE DIAMONDS AS WATER!” Another fan said, “Now I want a pair of diamond-washed Levi’s.”
The ad is part of a new campaign called “REIIMAGINE,” where Beyoncé will appear in more commercials and different kinds of ads for Levi’s.
In a press release on Monday, September 30, Beyoncé said, “My song ‘LEVII’S JEANS’ celebrates what I see as the ultimate American outfit — something we all proudly wear.”
“I’m proud to work with Levi’s to create classic American imagery. Denim on denim is usually thought of in a more male way, so this campaign, which focuses on the strong female perspective, means a lot to me.”
“I’m excited to find new ways for our ideas to come together, empowering women and celebrating their strength.”
Kenny Mitchell, the global Chief Marketing Officer of Levi’s, said, “Levi’s has always been the unofficial uniform for people striving for better. A big part of that is constantly changing and creating new cultural trends.”
“With Beyoncé, we are exploring the idea of reimagination through this campaign. It helps us connect with our fans in fresh ways and supports the growth of our women’s line as the leading denim lifestyle brand.”
The release explains that the campaign is “inspired by Levi’s long history and the innovative ideas of one of the most important people in modern culture. It shows that the brand remains a key part of culture today.”
“Swollen and With deep Wrinkles”: What The First Beauty of Hollywood Looks Like Now!
One of Hollywood’s most coveted beauties in the past was the star of the movies “Dynasty” and “Melrose Place.”
Perfect facial traits that made Heather Locklear instantly recognized, vibrant, and even special. The attractive woman had a large following, and she was unable to avoid the admirers who clamoured for her autograph.
Such popularity turned the head of the luxurious blonde. Along with star disease, gaps in work began. Producers stopped offering roles to Locklear, and after that the actress was practically left without work.
Such a sharp drop from popularity to obscurity hit Heather hard, she began to abuse alcohol and illegal substances. The actress could appear on the street with an unwashed and disheveled head.
Locklear’s problems were instantly reflected in her appearance. The face of the once beautiful woman swelled up, deep wrinkles appeared, and the contour swam.
Now the star of the series is 61 years old. For the past few years, Heather has been trying to take care of herself, but dangerous hobbies have not been able to pass without a trace. The appearance of the actress has changed beyond recognition. But still, the refusal of alcohol and illegal substances helped Locklear at least return to work, even in second-rate low-budget series.
So the star of “Dynasty” was photographed while going to the store. The Hollywood star wore a black cap, T-shirt and elongated tight shorts. Locklear’s figure has changed a lot, but for her age she looks pretty good.
The actress did not forget about makeup either, shading her eyes with a black kayal. But this makeup turned out to be so unsuccessful that it emphasized all the swelling and wrinkles under Heather’s eyes.
Fans seeing this photo were shocked and could not believe their eyes!
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